Gut Reaction: Bridging the Gap Between Science and Design
Client: Middlesex University Focus: Research & Design YoP: 2016
Gut Reaction is a multidisciplinary collaboration that transforms complex microbiological research into accessible, high-impact visual narratives. Working alongside leading microbiologists, we were tasked with “translating” dense data regarding the human microbiome into eye-catching visuals and easy-to-digest information. Our role was to ensure that life-changing scientific insights were not just seen, but understood by a general audience through strategic art direction and clarity-focused design.